#183 – Rock Your Baby

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#183 – Rock Your Baby by George McCrae

 – This song is a snapshot in time. In my case, I’m not sure it’s one I want to look back on. To put this in perspective, some of you with short memories or worse yet, have kids that enjoy making fun of what you were like as a kid might come across an old box of photos.

You’re like, “Hey, check this out. Here’s a photo of me when I was really little. Look how cute I was…

But no matter how hard we try, nobody ever stays as cute as they were as a little kid. Maturity has a habit of doing that. So now your kids – or your short memory – continue to dig through the box of old photos documenting your personal aging process. There’s visual evidence of middle school and high school – including your prom and graduation photos. And when it comes to baby boomers, eventually everyone lands in the mid 1970’s.

Did we… really?

For those of you that lived through it, you already know what I’m talking about.

For younger boomers, this was the first time many of us were on our own. We were out of the house and away from any parental supervision and school dress codes that might have influenced the way we looked. Granted, some of my good friends were serving in the military where government regulations commanded a conformed look with uniforms and haircuts. But for a lot of us on college campuses or as members of the workforce, all hell was breaking loose when it came to what we looked like thanks to mid-1970’s fashion sense.

If you’re having a hard time following this verbal rambling (and I’ll get to the song in a moment), here’s what you need to do. Depending on where you fit in the boomer age scale, if you were at least eighteen and younger than thirty in 1974, dig through your old photos from that era. For those younger or older looking to have a good laugh at our expense, do an online search for 70’s fashion trends.

I’m sure you’ll run into a few memorable snapshots in time…

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In our defense we were cool, or at least thought we were. But the visual evidence of our once misconstrued beliefs can sometimes be a bit cringe worthy. For guys we’re looking at big hair, mustaches and bellbottoms that were skin tight down to our knees then would flair out to cover our platform shoes. For girls… well, it was the same – hopefully without the mustaches.

The look!

For an immediate mental visual, think mid-70’s Tony Orlando, Michael Jackson (or better still, Jermaine) and Farrah Fawcett. Yeah, now you’ve got the picture… or snapshot from our time.

And for a soundtrack, think Rock Your Baby by George McCrae.

During the summer of 1974 there was no escaping this song. It hit number one on the music charts and since a lot of us college-aged boomers were relegated to only AM radio in our cars, it was heard constantly on every Top 40 station’s playlist. Disco was firmly settling in for a long run and if your car wasn’t equipped with an 8-track to supply the need for rock, you were force-fed the trend during every road trip.

As a confession, I followed the 70’s fashion trend. In fact, I can’t remember any of my friends that didn’t. We were in our late teens or early twenty’s and just like the generations before us, we did our best to look cool.

Too bad the old photos do nothing to prove that fact. I had been told more than a few times I looked like Tony Orlando and it never bothered me – until that fact was pointed out decades later when looking at my old college photos.

Rock Your Baby disco’d (not rocked) onto this Dream Song list on July 31st. Loosely comparing its inclusion to a line Groucho Marx once delivered about shooting an elephant in his pajamas, “How he got into my pajamas I’ll never know.”

That’s how I feel about this song disco’ing (not rockin’) through my mind as I woke up – in my own pajamas. I don’t really know why…

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Was it ingrained into my memory because it was such a huge hit during my college years? Yeah, I guess so. Did I like it? Not really. Did I dance to it? Well… yeah – who didn’t? But it definitely goes into the subliminal category since I’ve never owned a copy and haven’t heard it since… well, probably 1974.

In the name of research to make these Classic Rocker ramblings more meaningful than cringe worthy, I went online to look at a video of McCrae performing Rock Your Baby. Unfortunately, it dredged up another memory and the result is another confession.

Fashion sense

I once owned a leisure suit.

I’m positive it was given to me as a Christmas gift by my mother, who did her best to stay current with fashion trends. But the blame ends there – because I wore it. The two piece leisure suit was made with a brown, suede-like material and had a short-cut jacket and bellbottoms that were tight to my knees, then flared out over my high heeled (not platform) shoes. To complete the ensemble I wore a shiny silver shirt and a wide belt with a big buckle.

Cool?

Since I wore it around the time George McCrae was topping the charts with this disco classic I might have thought so. Since then I’ve done my best to push it out of my memory – except it keeps coming back like a bad dream.

So is there anything else I need to say about this song? Nothing from my personal point of view. I’ve already admitted too much. Instead I’ll crawl back into my Classic Rocker mindset and try and ease the pain of embarrassment from using Tony Orlando as a fashion icon and knowing a leisure suit once helped shape my college image.

But I’m also not someone who knocks music others might love and bring back great memories. As mentioned, Rock Your Baby was a huge number one hit in the summer of 1974. It sold over eleven million copies, making it one of less than forty singles to have ever sold more than ten million or more copies. Obviously for some boomers it was the song of the summer.

But let’s keep that for long memories rather than short.

If you want to look cool today, make sure none of your kids ever discover a leisure suit hanging next to a pair of bellbottoms in your bedroom closet. I suggest maturing boomers store these memories someplace hard to find – like in boxes with your 70’s photos and posters of Farrah Fawcett, Michael Jackson (or Jermaine) and Tony Orlando.

For your own leisure suit memory, here’s a video of George McCrae performing Rock Your Baby.

To purchase Rock Your Baby – The Very Best Of visit Amazon.com

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Dave Schwensen is The Classic Rocker and author of The Beatles At Shea Stadium and The Beatles In Cleveland. Visit Dave’s author page on Amazon.com.

Copyright 2018 – North Shore Publishing

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#184 – Livin’ Thing

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#184 – Livin’ Thing by Electric Light Orchestra (ELO)

 – The album was called New World Record and when it came out in October 1976 ELO was pushed into the big time. Yeah I know, they’d had hits before and were far from unknown. In fact I’d already owned a copy of their greatest hits LP Ole ELO released earlier that summer, and had rocked loudly to Roll Over Beethoven and Showdown in college. But this was an entire album that had to be played like a single – from beginning to end. There was no dead space.

If my memory is correct, A New World Record is what launched the group that combined rock and classical music (they had a string section) into the huge stadium and sports arena touring circuit. It doesn’t get much more big time than that.

It was also a welcome relief for rock fans that were dealing with the early stages of disco music. I don’t mean to sound too critical because in retrospect, after a few decades to think about it, some of the memory-making disco hits of the 1970’s have been added to my digital playlist. I was never a member of the “disco sucks” regime, but I wasn’t a fan. We only danced to it because the girls did. And if you wanted to meet girls… well, you danced.

But I’d never spent my money buying disco records even when one of my favorite groups, The Bee Gees, became the poster boys for the genre. I still listened to Massachusetts and To Love Somebody and did my best to ignore the Saturday Night Fever Soundtrack – unless there were girls dancing to it, of course.

Played like a single

Livin’ Thing hit this big time Dream Song list on July 28th. Of course I own a digital copy of the album, but hadn’t played it in awhile. That places it into the big time subliminal category of songs I’ve woken up to with no discernible reason why.

It was just there.

October 1976 is also when I made a move for the big time, though I really didn’t know how big it would be at the time.

After graduating college that spring I still hadn’t decided what I wanted to be when I grew up (which is something I’m still trying to figure out). I just knew what I didn’t want to be – and that was living in Ohio working in the family business.

While actually growing up (before reverting to immaturity in college), both my parents had shown me there was more to the world (accidental reference to A New World Record?). We had never spent family vacations laying on a beach somewhere warm or just relaxing. Instead they took me to big time big cities where we exhausted ourselves running between shows, restaurants, shopping and sight seeing. I had experienced the hustle and bustle and loved it.

That’s where I wanted to be.

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So in October ’76 I made the decision to move to New York City. I didn’t know anyone there and really didn’t know what I would do, but there was a seed of an idea in my mind. Since I had just earned a degree in Business, I wanted to be in show business.

Something like this – only younger

While A New World Record was the vinyl of choice that month playing constantly on the portable stereo I had moved from college and into a small room behind my parents’ garage, I started making plans. And in case you want a dose of 1970’s decor, I had cleaned out the small room and made it habitable for a recent college grad with shag carpeting, dark blue walls, L-shaped cheap couches with a large white table and lamp over the “L” and a water bed.

In my opinion – cool pad.

I called a favorite high school teacher who was now superintendent of a school district near Cleveland. He had given me a lesson in show business by casting me in the lead role of our high school musical my senior year. He was someone that hadn’t been afraid to be creative and even a bit flamboyant (a favorite word of mine) in a sea of conservative teachers that quite frankly, bored me out of my mind in high school. This teacher had listened to The Beatles and Traffic with us during study halls, while the rest of the staff told us to cut our hair and quit wearing bellbottom pants that dragged on the school floors.

His wife answered the phone and when I told her I wanted to talk with both of them about careers in show business, she invited me to their house. When I arrived they had books on acting schools, talent agencies and talent managers. I talked about taking a chance and they encouraged me, which is a lot more than I can say for any other high school teacher I’d ever had.

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And yeah – that was another intentional dig at my former high school teachers. No credit deserved and none given. Period.

To me, taking a chance means going for the extreme. We only go around once, so make the most of it. As Elvis once said, we don’t come back for an encore. I didn’t think the members of ELO were much older than me and though I rarely watched television, I knew the young cast of Welcome Back Kotter and some of the other hit shows were also in my age group. So if I wanted to go from a Business Degree to the extreme of show business, I might as well try acting.

My NYC acting coach

While going through the books I landed on The Lee Strasberg Acting Studio. I’d heard of Lee from reading articles and interviews with famous actors. And by the way, that’s how I know I’m a genius (I’ve told my kids this theory and they’re like… well, I’ll continue anyway…). I still passed all my boring college business classes such as Accounting, Economics, Finance and others in which I had zero interest with minimal effort. But I would read Rolling Stone, People Magazine and the supermarket tabloids from cover to cover. My business interests have always included the word show.

I called the acting studio in New York and made an appointment for an audition at the end of October. But I’ll also make a confession here for anyone big time enough to continue reading these ramblings. As you can tell so far, Dream Songs isn’t only about the song, but also the memories it brings back.

I’d had a college girlfriend who broke up with me because I couldn’t make a commitment. To be honest the last thing I’d ever wanted to do was get married right out of college, settle down with a career job and raise a family. I could do that (and did do that) later. But I was at a crossroads with a big time move in my sights and wanted to make sure. So I called her to see if there was still anything between us.

The last time I’d seen her she had walked in my room, said she dropped out of school and her mother was waiting outside in a car to drive her home. It was a bit of a surprise and blame was thrown my way because of the commitment problem. But I didn’t stop her. In fact I partied like a frat boy for the next few months until graduating, but was suddenly feeling unsure.

ELO – Let’s hit the road and have some fun!

Believe me, the phone call made my decision. She was nice but obviously had moved on. I hung up, walked into the living room where my parents were sitting and announced, “I’m moving to New York.”

I’ve filled in some of the career blanks in past Classic Rocker posts and will share more that come to memory with upcoming songs. But A New World Record and Livin’ Thing provided the soundtrack in October 1976 when I drove to New York and successfully auditioned for The Lee Strasberg Acting Studio. Six months later found myself living among the hustle and bustle of Midtown Manhattan and embarking on a career no teacher could have ever prepared me for in high school or college. Goodbye small time and hello show business!

Have a comment? Please use the form below. Thanks for reading and keep rockin’!

Though I’m a fan of the entire album, here’s a video of Livin’ Thing from ELO.

To purchase A New World Record by ELO remastered in 2006 with extra tracks visit Amazon.com

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Dave Schwensen is The Classic Rocker and author of The Beatles At Shea Stadium and The Beatles In Cleveland. Visit Dave’s author page on Amazon.com.

Copyright 2018 – North Shore Publishing

#185 – Turn! Turn! Turn!

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#185 – Turn! Turn! Turn! by The Byrds

 – It’s unreal how young many of us were when the 1960’s music scene started changing our lives. And if we really stop and think, it’s mind-boggling how fast everything was changing. It seemed we were being exposed to new sounds and looks on a weekly basis.

When The Beatles kicked open the floodgates with their February 1964 appearances on The Ed Sullivan Show, it was more than the music. It was also the visuals – how they looked. It was considered pretty shocking and for many of the boomers, also very cool.

The younger boomers had been too late for the original 1950’s rock ‘n’ rollers who brought a sound and look that earned them dangerous and rebellious reputations – mainly from the older generations. But our firsthand adolescent exposure in the early ’60s was through clean-cut male crooners in letter sweaters and girls in party dresses and bouffant hair. To emphasize my point, The Singing Nun had a number one song in late 1963 with Dominique.

Believe me, there was nothing dangerous, rebellious or shocking about that.

So The Fab Four with long hair, tight tailored business suits and high-heeled Beatle boots made a definite impression. But by 1965 that visual was practically clean-cut compared to what was happening. The second wave of The British Invasion included The Rolling Stones, who were considered the anti-Beatles with longer hair and a dislike for matching suits.

And on this side of the Atlantic the new wave included The Byrds.

The Sound

They were different. Of course it was visual, which is the direction this rambling is headed. Like The Stones they ditched matching suits and grew hair longer than a mop top. When I first saw them on television singing Mr. Tambourine Man in early 1965, the only one that seemed to have eyes visible beneath his hair was Jim McGuinn (who didn’t change his name to Roger until 1967). And when I stop and think about it, I’m sure his eyes were only noticeable due to the rectangular “granny” glasses he pioneered into one of many teenage fads of the 60’s.

Musically they were also different. The Beatles were at first considered rockers and The Stones were bluesmen. The Byrds were folkies. Mr. Tambourine Man was a Bob Dylan song while their second number one, Turn! Turn! Turn! was written by Pete Seeger. And even though George Harrison was playing a 12-string electric Rickenbacker guitar when recording the soundtrack for A Hard Day’s Night, it wasn’t considered the main “Beatles sound.”

Still, it was enough to influence a former folkie. With McQuinn the 12-string “Ric” became the basis of The Byrds sound and kicked open the floodgates for folk rock.

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The electric guitars and harmonies of McGuinn, Gene Clark and David Crosby made Mr. Tambourine Man very different from the Bob Dylan solo acoustic version. Add the visuals that came along with The Byrds, including longhairs Michael Clarke and Chris Hillman, and the whole package could be pretty shocking for older generations and original folk music diehards.

But for many of the boomers, that’s what also made them very cool.

The Look

The Byrds released Turn! Turn! Turn! in early October 1965. Decades later when I woke up with the song “jangling” through my head on July 28th, it was still very cool. But what’s uncool is when I admit there are other Byrds songs on my digital playlist, but I don’t own a copy and hadn’t heard it in a long time. Maybe I could count the original 45 rpm vinyl since I rode my bike to the local record store in 1965 to buy it, but it would take an archaeological dig through my stored archives to find it. So I’ll just admit to my current lack of coolness and add it to the subliminal category of Dream Songs.

And speaking of digging through the past…

For my end of the baby boomer generation, we weren’t even teenagers yet when The Beatles, The Stones and The Byrds were changing our lives. We were still kids playing with our friends, who were also kids. Televisions had been earning a reputation since the 1950’s as the first electronic babysitters, but that didn’t mean we sat around all day watching cartoons and reruns of I Love Lucy. We had every inch of our backyards memorized and had explored all the woods, fields and creeks within walking distance of our neighborhood.

We did sports; we built forts and we played war. That might even be a decent title for a folk song if anyone wants to borrow it. And though I’m a dedicated peacenik who is stunned beyond disbelief that government madmen have control of nuclear warheads, many of us as kids in the 60’s were blissfully unaware of similar Cold War dangers. Of course that changed fast when we hit our teenage years and the escalating war in Vietnam was broadcast nightly on television news.

That was definitely uncool.

But as young preteens we’d choose sides to hit, pass or shoot a ball. If we were playing war, we might launch a sneak attack on a group of foreign neighborhood kids that might be playing too close to our assumed realm of influence. We’d battle with words and bravado, or during more immature standoffs throw chunks of dirt. If one of our foes landed with a hard chunk and your friend took off crying, the goal was to win the race to his house and tell his mom how brave he’d been in the heat of battle, and then race home before we all got in trouble.

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We built tree houses as high up in the trees as we’d dare to climb. On the opposite extreme we’d sometimes dig a large hole in the ground, cover it with plywood and use dirt, sticks and leaves to camouflage our underground forts. We also made tunnels, which were ditches covered with boards and dirt that were only big enough for us “little kids” to crawl through and keep out the “big kids.” We also believed “big kids” wouldn’t know where these bunkers were located because we could disappear in a small hole and end up crawling in a direction unknown to them.

And yes, as a kid it was all very cool.

After digging and covering one of our underground forts in the fall of 1965, a few of us were inside hiding out and listening to our favorite Top 40 AM radio station. I remember we had an old rug covering the ground so we weren’t sitting on dirt and a battery powered lamp so we also weren’t sitting in the dark.

The deejay announced the new Byrds song and played Turn! Turn! Turn! And when it finished, he shouted in his hip Top 40 radio deejay voice, “That was so good, let’s play it again!” And he did. We immediately heard the song a second time! I’ve always remembered that because it was the first – and only – time I’ve ever heard a song played twice in a row on the radio.

At that moment the deejay seemed dangerous, rebellious and shocking – and also very cool.

The Hit

But what became even more dangerous and shocking (I’ll skip rebellious since it was completely unplanned) during this second spin through Turn! Turn! Turn! the roof to our underground fort started caving in. Fearing we were about to be buried in a pit, we screamed, shouted and flew through our escape tunnel in record crawling time.

Popping out of the ground we saw a neighborhood “big kid” standing on the sinking ground with a stunned look on his face. He had taken a shortcut home through the woods and since we had been good at camouflaging our location, walked on top of our fort. The plywood boards cracked and popped and dirt started falling through the cracks. Stepping off before a complete collapse, he probably gave us some type of “big kid” lecture about making dangerous traps in the woods and then continued his walk home.

He turned, turned, turned (sorry, I can’t help myself) our fort into just another hole in the ground. If we had been playing war, we were the losing force.

A final note about Turn! Turn! Turn!

When Pete Seeger wrote the song he took the lyrics from the biblical Book of Ecclesiastes. And I’m not sure where I read this, but for that creative reason it holds the record as a number one song – with the oldest lyrics. Now there’s a sound visual…

To check out the song and shocking visuals, here’s a video of The Byrds performing Turn! Turn! Turn!

 

To purchase The Byrds – Greatest Hits with Turn! Turn! Turn! visit Amazon.com

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Dave Schwensen is The Classic Rocker and author of The Beatles At Shea Stadium and The Beatles In Cleveland. Visit Dave’s author page on Amazon.com.

Copyright 2018 – North Shore Publishing

They say it’s your birthday (again)!!

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11885210_10206750047483724_1164378672389296806_n – Guess I should have saved my past birthday posts after the number of years writing The Classic Rocker. It would’ve been like another mini timeline of where, what and what the heck was I thinking! With today being this year’s birthday, here’s the experience (and it was a good one!)…

This really happened and even I wouldn’t dare make this one up.

Today is my birthday. Last night at 11:30 pm I’m standing in line to buy beer. No one in front of me was carded. I got to the counter and the guy asked for my ID. I told him I was “flattered” and it was my birthday.

I also checked to make sure there were no hidden cameras and I wasn’t being “punked.”

The guy said something about my hair (still got it!) and something else. I wasn’t really listening because I was pumped up and psyched-out about this newsworthy anti-aging event. I gave him my driver’s license.

Seriously – his eyes popped out and he goes, “Holy shit!!

He asked about health tips and I told him to only drink light beer. But then he rang up the beer and charged me for it?! I reminded him it was my birthday! He said I still had 30 minutes before the big day, so I (happily) paid up.

I’m good for another year… ha!!

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Dave Schwensen is The Classic Rocker and author of The Beatles At Shea Stadium and The Beatles In Cleveland. Visit Dave’s author page on Amazon.com.

Copyright 2016 – North Shore Publishing

August 15, 1965 – The Beatles At Shea Stadium

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– It started earlier than you might think…

sidbernstein

Sid Bernstein

During the winter of 1963 Sid Bernstein, a New York producer and entrepreneur, decided to expand his horizons by taking a course in Political Science. The instructor said if students wanted learn about democracy they need to study Great Britain, so Bernstein trekked down to Times Square every week and bought the British newspapers.

After reading updates about the government, he turned to where his real interests were – the entertainment section. He noticed the name of a pop group called The Beatles. At first the articles were small, but each week they continued to grow in size. They also included two words about their performances that caught Bernstein’s eye:

SOLD OUT!

To his producer’s way of thinking, these were the same words that described fame-predicting appearances by Frank Sinatra and Elvis Presley, two of the BIGGEST names in showbiz. Since expanding his horizons could also mean taking a chance, he located the Beatles’ manager Brian Epstein and booked the group – then unknown in the U.S. – for two shows in February 1964 at Carnegie Hall in New York.

Epstein Beatles

Brian Epstein and “The Boys”

When dealing with Epstein there were always stipulations. If The Beatles were not getting radio airplay in the U.S. by December 1963, the deal was off. It was a long wait, but as history tells us they made the deadline. I Want To Hold Your Hand broke the airwave barrier, they were scheduled for three February appearances on The Ed Sullivan Show – and Bernstein SOLD OUT both shows at Carnegie Hall.

Following the Beatles summer and fall 1964 tour of North America, Bernstein took another chance and scheduled them to appear in the brand new, state of the art Shea Stadium in Flushing, Queens. Again there were stipulations that included no advertising without a paid deposit, but Bernstein made a bold guarantee and backed it up by selling 55,600 seats through word of mouth. Once again…

SOLD OUT!

Nothing on this scale for a pop concert had ever been attempted before. Elvis had performed a handful of stadium shows leading up to his army induction, but the largest had been in front of 26,000 fans at The Cotton Bowl. The Beatles had to more than double that number to fill Shea Stadium.

Dressing Room

Away from the crowd

On August 15, 1965 The Beatles landed on top of a building at the neighboring New York World’s Fair and were delivered into Shea Stadium via a Wells Fargo armored truck. The dressing room was crowed with visitors including Mick Jagger, Keith Richards and future kingpin business manager for Apple Corp and three of the four Beatles, Allen Klein.

If only Brian Epstein had known…

Their entire visit to New York, beginning Friday, August 13th through Tuesday, August 16th, was filmed for a Beatles In New York (not the title, but the idea) television special. Only backstage and concert footage was used for the final version.

Introduced by Ed Sullivan, John Lennon, Paul McCartney, George Harrison and Ringo Starr ran to a small stage set up over second base on the baseball playing field and performed ten songs in about thirty-seven minutes. Whether anyone heard them depended on where they were seated, if they were screaming – or if they were next to someone screaming. Many of the male fans thought they sounded great. Many of the female fans don’t remember.

Shea on stage

Never before in the history of popular music…

Filmed in 35mm, the quality of the concert footage is similar to blockbuster Hollywood movies of the era. For comparison, The Monterey Pop Festival and Woodstock movies were filmed in 16mm.

The resulting television special, The Beatles At Shea Stadium, was planned for holiday (Christmas) airing in December 1965. One member of the Beatles inner circle approved the version submitted by Ed Sullivan Productions, while five others didn’t. A secret recording session took place in January 1966 to correct the sound and the special wasn’t broadcast in the U.S. until a year later. By that time fans were only weeks away from the release of Penny Lane and Strawberry Fields Forever by a mustached, psychedelic-clothes-wearing, pre-Sgt. Pepper’s Lonely Hearts Club Band.

The film has been restored, color-corrected with both the overdubbed and original audio remastered for mono and stereo. It has yet to be released.

But on television that January evening in 1967 they were still the mop-topped Fab Four riding high on the release of their summer 1965 film, Help! And they played, sang, laughed and sweated during a hot New York August night in front of a SOLD OUT audience of 55,600 fans.

It was 50 years ago on August 15, 1965.

It was the birth of stadium rock.

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Dave Schwensen is The Classic Rocker and author of The Beatles At Shea Stadium and The Beatles In Cleveland. Visit Dave’s author page on Amazon.com.

Copyright 2015 – North Shore Publishing

 

February 9, 1964

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I was taken by complete surprise. Well, almost.

Jack Parr

Jack Parr

I had heard of The Beatles before February 9th only because my mom let me stay up late the night Jack Parr aired a brief clip during The Tonight Show on January 3, 1964. It had to be a Friday night and not a school night, but I’m not sure. And it wasn’t because we knew The Beatles were going to be on. Again, I had never even heard of them. We just enjoyed watching Jack Parr. For me it was his sense of smug humor (for lack of a better term). I always thought it was a bit risqué to watch his show because I was still a preteen and he was for adults. It reinforces my opinion that my mom was a little more with it than other parents who wouldn’t let their children stay up late to watch when Parr was host of The Tonight Show.

I also thank her and my dad for taking me to a Beatles concert. Again, I’ve heard too many stories from other young fans “under parental control” who were not allowed.

Other than Parr’s brief clip I have no memory of hearing anything else about The Beatles until February 9th. There was too much other “stuff” going on. I’ve been very clear about my recollections of this time in past Classic Rocker columns and my books The Beatles At Shea Stadium and The Beatles In Cleveland. We were still dealing with a very bleak time in our country’s history following JFK’s assassination in Dallas on November 22nd. We watched the funeral and news updates on television and heard discussions at home and in school about The Cold War and The A-Bomb. Even my neighbor had a bomb shelter and as a preteen baby boomer it was obvious things had changed very quickly.

I often describe my memories during these days as being in black and white. That probably comes from remembering and still seeing reruns of newsreels and television shows from that era being broadcast in black and white. The Beverly Hillbillies, The Dick Van Dyke Show, The Patty Duke Show. You know the ones I’m talking about, so no need to mention them all. All the shows were in black and white which undoubtedly affects my memories.

I didn’t even know anyone who owned a color television in February 1964 – not even my neighbor with the bomb shelter. But having a color television wouldn’t have made a difference. The Ed Sullivan Show was broadcast in black and white.

Ed Beatles 2

Rehearsal pre-fab

My dad, mom, little sister and I had been on a four day family vacation that started on Wednesday, February 5th. It was a driving trip to Washington, DC and we arrived home in the early evening of Sunday February 9th.  I had no plans to do anything except eat dinner and avoid doing any homework until the last minute. As we did just about every Sunday at 8 pm we all sat down in front of our only television (“The black and white one,” as John Lennon described A Hard Day’s Night at their legendary Shea Stadium concert about a year and a half later) to watch The Ed Sullivan Show.

Dad, mom and sis were on the couch. I sat on the floor with my back against the couch. I remember it as vividly as where I was when my fifth grade teacher announced to the class President Kennedy had been shot. There are a few dates you’ll always remember if you were alive at that time. These are two of the earliest for me.

It would be cool to say we watched because of The Beatles, but don’t remember it that way. We always watched Ed Sullivan. Like for many of us in the U.S. he was part of our television family on Sunday nights.

As the first performers, he announced The Beatles.

Beatles Ed Sullivan

A moment in time

For myself at that moment and for millions of others watching, our world immediately went from black and white to color. It was that dramatic. To use a comparison from my book The Beatles In Cleveland it was like the film The Wizard of Oz. Dorothy was swept away from a black and white Kansas and unexpectedly dropped in colorful Oz.

And The Ed Sullivan Show was broadcast in black and white!!

Beatles music has been listened to, analyzed, discussed, broken down, recreated, and even taught and studied in universities since. There’s no need for me to do that now. The influence is still felt over half a century later.

But it wasn’t just the music. They had an image unlike anyone else before them. You can talk about how shocking Madonna, Michael Jackson and Prince appeared twenty years later, or even more recently with Lady Gaga, Lil’ Wayne and Miley Cyrus. In February 1964 the Beatles’ “look” was shocking compared to what was considered “normal” at the time.

To put it into a baby boomer context based on our television viewing habits. No man in 1964 had hair like that except for Moe from The Three Stooges.

John Lennon MarriedInstead of letter sweaters and slacks, the Beatles wore business suits with tight pants, skinny ties and boots with pointy toes and high heels (Cuban heeled Beatle Boots). It was shocking! And I only learned their first names because they were flashed under their individual shots on the television screen. The music was lively and happy, the Beatles bounced in time and the girls screamed. Then it was over.

Well, not quite for me. Where we lived in northern Ohio, the dividing line between Eastern Standard Time and Central Standard Time in 1964 was drawn between Cleveland and Toledo. That meant we had two separate television markets airing shows an hour apart. At 8 pm EST I watched the Beatles live on The Ed Sullivan Show. An hour later at 8 pm CST I tuned into the Toledo CBS affiliate and watched it again. I did that for each of their three appearances that month.

Beatles Ed 2

Long haired rock’n roll

I was able to watch their U.S. debut on The Ed Sullivan Show twice that same night. It was also rerun later that year, but then I never saw it again until buying a bootleg videotape on 8th Street in Manhattan more than twenty years later. Now like many other fans, I own a legit DVD copy of The Ed Sullivan Show appearances and pretty much have every moment memorized.

The very next day it was also obvious things had changed.

On the Wednesday before, I had left school early for our drive to Washington, DC. There had been no mention of The Beatles in my classroom or anywhere that I can recall.

On Monday morning following The Ed Sullivan Show most of the girls in my fifth grade class had Beatles fan magazines hidden in their desks and their television debut was the main topic of conversation. The guys tried to act cool about it – or at least that’s my perception because we weren’t supposed to be attracted to them like the girls were. They were in love and lust. But I remember listening to their conversations and know some of the guys, me included, wanted to be like The Beatles. It seemed a lot more fun than kicking a ball around the playground.

I’m sure it was also within that first week one of the guys in my class came to school with a Beatles wig. I bought one myself and still have it. There were also a lot of Beatles trading cards, photos, magazines and other merchandize brought to school that would be considered valued collectors items today.

Beatles Bowing

From black & white to color

Of course, there was the music. By the Saturday following their debut on The Ed Sullivan Show I owned the LP Introducing The Beatles as a gift from my parents after listening to me beg for a week. The next Saturday (after more pleading) I had a copy of Meet The Beatles. Somewhere within that time frame I came up with the sixty cents (somewhere in that $$ neighborhood at that time) for the 45 rpm record I Want To Hold Your Hand b/w I Saw Her Standing There.

The floodgates were open and haven’t been closed since. It was February 9, 1964. It all changed that evening and nothing was ever the same again. Thank you to John, Paul, George and Ringo. It’s been a memorable journey to say the least.

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Dave Schwensen is The Classic Rocker and the author of The Beatles In Cleveland and The Beatles At Shea Stadium

Visit Dave’s author page on Amazon.com at THIS LINK.