#202 – Hold Me Now by Thompson Twins
– We were definitely into the MTV era when this song was riding high on the video charts during the winter into spring 1984. That’s when the network’s initials really meant what it provided: Music Television. And for that reason, Hold Me Now seems more of a fashion statement to me than just a catchy tune. It also stirs thoughts of a reality statement that carries a deeper message.
Let me explain that better…
MTV ran 24/7 and during the early years it was the same format as AM Radio. VeeJays played music videos, instead of spinning disks. And for the artists to make a splash – an impact – the visuals became just as important as the music.
But in reality, it’s always been that way with pop music – and real life.
Elvis’ greasy hair, sideburns and gyrations were visual magnets to teenagers and a nightmare for their parents. The same could be said about The Beatles’ mop tops and high heeled, pointy-toed boots. Along with the music, their appearances made enough of a splash to be the topics of news reports, comedian punch lines and an older generation’s scorn.
Much of what made them different was how they looked.
Part of being an artist is having a recognizable image and as pop progressed into rock it seemed the coming generation has always tried to outdo its predecessor. Jimi Hendrix, Alice Cooper, The Ramones… Okay, those are only a few off the top of my head, but you know what I mean. Mention any of them and chances are good you’ll also have a strong mental visual image because they looked different.
So by the time MTV was pushing both visuals AND music into our lives 24/7 the artists that wanted to make a splash had to go all out. For your own visual think of the two biggest pop stars at that time – Michael Jackson and Madonna. Their songs alone were good enough to be hits on the radio, but add their unique images and the combination is a reason why both are still considered icons today. Mention Michael’s sequined glove or Madonna’s wedding veil and you’ll immediately “picture” the songs (Billie Jean and Like A Virgin).
You might also remember a portion of society did not like them because of how they looked.
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Hold Me Now had the same visual effect in 1984. (The) Thompson Twins were noticeable to a lot of us at first because there were actually three members instead of (two) twins. Funny. Also MTV threw this song into heavy rotation so it seemed whenever we actually looked at the television screen rather than treating it as background music, we would catch the video. And from my memory, it was part of the Big Hair Era the 80’s is still famous for.
Some liked the look – some didn’t and still don’t.
My NYC cohorts (as part of the boomer generation) were past the age of trying to shock the older generation with our looks. And I don’t remember being a big fan of 80’s music or fashion while it was happening. It all seemed more comical to me than cool. But I’m totally into creative artists expressing themselves through whatever medium they choose to work in. And during this segment of the 80’s it seemed like pop musicians were more concerned with grabbing attention visually rather than with music.
They wanted to look different.
An example of what I mean would be Dexys Midnight Runners in 1983 with Come On Eileen. They wore bib overhauls and came off more as street urchins than musicians. And why am I suddenly thinking of the Broadway musical Oliver as I write this…?
Okay, there’s absolutely nothing wrong with that when you consider all the fashion trends we’ve lived through. Even Ann and Nancy Wilson from one of my favorite rock bands from the 1970’s, Heart, moved into bigger success with the 80’s MTV generation when their managers reinvented the sisters with teased hair, frilly dresses and too much makeup. I read Nancy’s book and they weren’t happy about it. They were rockers closer to Led Zeppelin than The Go Go’s, but it was standard wear if you wanted to sell records and concert tickets via MTV.
You had to sound AND look different to stand out from the crowd. If you don’t believe me, ask Boy George.
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Thompson Twins are remembered because of Hold Me Now and a look that’s somewhere between big hair and street urchin. It’s a catchy song and definitely memorable since I’ve never owned a copy, but woke up with it in my mind on April 27th. That gives it a hold in the subliminal playlist of Dream Songs.
A lot of the girls I ran with or saw around NYC were into the Madonna look that included teased hair and worn high. Yeah, a few even wore their bras outside their shirts. And Thompson Twins included three distinct looking characters that could be called MTV fashion icons in 1984. As the music scene continued through the decade, the clothes seemed to get even more outrageous and hair on both girls and guys was teased and sprayed higher and higher.
And you know what? Not everyone liked the look. It seemed some people were more concerned about it, rather than simply hearing the music. In a visual society first impressions often make lasting opinions.
And it’s always been like that.
But the good thing about being different simply through fashion is that images are easy to change. That’s why we can look back at the 1970’s fashions and cringe (at least some of us!) but not be labeled with how we looked in the past. Leisure suits, big bellbottoms, platform shoes, droopy mustaches and… Well, I’m done cringing. They’re all long gone and I won’t be looking at any old photos from that era any time soon. I’ve changed.
Which brings me to a more important opinion.
With the benefit of hindsight, I’ll compare the general outrageousness (looking to make a splash) of the 80’s to the 1960’s. But it’s not the 1960’s of shocking society with Beatles haircuts or hippie clothes. I’m talking about the differences in looks that lead to inequalities.
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For a showbiz example (this is The Classic Rocker after all), what I’m talking about is depicted in the 1988 movie Hairspray and the later Broadway musical and film. In the story there was a segment of society that wanted to hold back – discriminate against – people because of how they looked. It’s about the struggle and fight for equal rights and not being accepted based solely on appearance. The main characters were not accepted by the powers that be. The message is racism, but it occurs on many levels. Motor Mouth and Seaweed weren’t accepted because they were black. Tracy was kept out of the “in-crowd” because she was overweight.
Some people make judgments only on appearance. But wait, am I getting too deep based on a simple 1980’s pop song that actually has nothing to do with this topic? Well, as The Classic Rocker I’m allowed an opinion – and in my opinion that’s despicable, racist and wrong. It just took Hold Me Now with a visual image that some people didn’t like to remind me of it.
Like Elvis in the 50’s and The Beatles in the 60’s, many pop stars of the 80’s including Thompson Twins, Dexy, Michael, Madonna and Boy George were often judged on their appearance. They were expressing themselves as artists, but some people wouldn’t listen because they didn’t like the way they looked. And using Hairspray as a fictional account for what was actually going on in real life, it was much deeper than that. Some people are too quick to judge based on first impressions. And when it comes to equal rights you can’t just change your status by changing clothes or hairstyle.
It’s a problem that rocked the 60’s and is still around today.
But other than the more important and continual campaign for equal rights, a common thread between the two decades was making a splash. The ones who appeared different were the ones that were noticed first and were either admired or scorned because of it. So when I hear Hold Me Now I have a visual image of an era when the trend was big hair – teased, shaved, weaved, braided, curled, uncombed and sprayed. I thought the visual was comical in some ways, but didn’t knock it because it was different.
It also didn’t affect how I heard the music.
In the BIG picture we’re still looking for many preconceived opinions and inequalities based on appearances to disappear from society forever. The BIG fight for equal rights should never stop until it’s won. But in a very small way, fortunately for me and other boomers we were past the stage of shocking the older generation with our looks when Thompson Twins and the others were dominating MTV. And for that reason, our 80’s photos aren’t as cringe-worthy as they could have been. At least for some of us…
Here’s the video of Thompson Twins that was in heavy MTV rotation in 1984.
To purchase Thompson Twins – Greatest Hits with Hold Me Now visit Amazon.com
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